Located at 175 Fifth Avenue in New York City, the Flatiron building was – and still is – considered to be a groundbreaking skyscraper.
Completed in 1902, it was one of the tallest buildings in New York City at 22 floors. The original design didn't include the "cowcatcher" retail space at the front of the building (now home to the Flatiron Prow Artspace). The space, at the time, was added to better use the building's triangular lot and produce income to help defray construction costs.
The Flatiron building has become synonymous with New York City and is one of the most photographed buildings in the United States. The building was added to the National Register of Historic Places in 1979 and designated a National Historic Landmark in 1989.
Sprint has maintained a retail presence in its current spot since July 1997 and launched the Flatiron Prow Artspace in May of 2011.