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Sprint published a formal CR report in late 2007 and had planned to publish full reports every two years. However, after observing the significant shift from traditional media sources to online communications, reviewing the growing body of evidence requiring more “on demand” communication vehicles, and conferring with sustainability reporting experts on emerging reporting trends, we have decided to embrace Web–based disclosure and forego a traditional CR report. In 2010, Sprint updated this website to provide an annual performance summary against its CR priorities, share its full Carbon Disclosure Project report, and detail its performance, progress and challenges on quantitative goals and other areas of interest to its stakeholders. Going forward, Sprint will include an annual performance summary, a performance scorecard, an interactive GRI index, and detailed content to share its policies, practices, progress and challenges. The goal is to ensure that analysts, investors, customers, employees and other Sprint stakeholders can easily find the information they need to understand Sprint’s CR interests and performance. Sprint expects to release the annual summary information in May or June of each year, but plans to update the website frequently as we make progress in key areas or encounter new challenges we want to disclose.

Content Selection

The Corporate Responsibility team selects the content for each year’s reporting cycle. Much of the content is guided by GRI reporting requirements and the GRI Telecom Supplement. Sprint intends to adapt its interactive GRI index to the latest version of the GRI whenever possible. So, for example, Sprint’s 2010 GRI index is using the new G3.1 version. Additional content may be added as recommended by our stakeholders or identified through our materiality assessments, or if Sprint believes the content will advance stakeholder understanding of Sprint’s CR efforts or challenges.

Links to last year’s performance summary and the 2007 Corporate Responsibility Report are provided below. The company’s 2010 CR performance results are provided throughout this website, with summary information provided in the CR Performance section of the site.

2007 Sprint Nextel Corporate Social Responsibility Report

2007 Sprint Nextel Corporate Social Responsibility Report (printer-friendly)