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Virgin Mobile USA, a Sprint brand, has a strong commitment to helping homeless youth in the United States. Its program, The RE*Generation, is an effort to empower the younger generation to create awareness of and volunteerism for youth homelessness. In recognition of its work to raise awareness about youth homelessness through The RE*Generation, Virgin Mobile USA, and its partner, Virgin Unite, were honored with the National Alliance to End Homelessness' 2010 Private Sector Award.
We encourage you to visit The RE*Generation site and get involved — through donating, volunteering, and even text messaging and downloading. With The RE*Generation, one person really can make a difference. While we have made significant strides in raising awareness, fundraising and encouraging volunteer support, there are more homeless young people who need our help.
Since its inception in 2006, The RE*Generation program can list many accomplishments:
In 2007, Virgin Mobile USA successfully lobbied Congress to officially designate November as "National Homeless Youth Awareness Month" here in the U.S.